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Post by TV News on Mar 2, 2005 22:11:45 GMT -5
If networks could lie then CTV would say that they were #1. Also Global National DOES beat CTV National in Vancouver BBM ratings (Infact BCTV News is almost always in the top 20, as CTV News never)
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Post by zacharack on Mar 2, 2005 22:35:03 GMT -5
If networks could lie then CTV would say that they were #1. Also Global National DOSE beat CTV National in Vancouver BBM ratings (Infact BCTV News is almost always in the top 20, as CTV News never) BCTV News is an institution in Vancouver - of course it will remain popular compared to CTV in the ratings. A well known newscast for the past 25 years, or a relatively fresh newscast for CTV that is competitive after 3 years. In regards to Global National, you also have to remember one key thing. Global National airs at 530pm in Vancouver. The CTV National News airs at 11pm. If CTV National News had early evening programming, then after a year or so, there could be a valid argument, but that is not the case. Also, CTV Vancouver would never say something that can be proven otherwise. There's something called CREDIBILITY. If CTV Vancouver ever said that and it was blatently untrue then they would lose the aforementioned credibility, which is crucial to a news programme. If you're talking about CTV National News, they do say that they are Canada's #1 Newscast but there's no way they could ever pull off a big lie like that if it wasn't true.
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Post by Tim on Mar 3, 2005 0:02:39 GMT -5
BBM InfoSys - Vancouver and area market
Random nightly sample - 21-25 February 2005
CTV News (LloRobert) = ADR 53,400 @ 2.9 Global National (KevNewman) = ADR 35,200 @ 2.2 CBC The National (PetMansbr) = ADR 32,600 @ 2.0
Ben, the numbers don't lie, so it looks like CTV doesn't have to either.
Also, now you're bringing BCTV News into this, which has nothing to do with "Global National"'s ratings issues whatsoever. This is your topic and your argument, so you have to stick to it.
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Post by TV News on Mar 3, 2005 0:13:58 GMT -5
Well Global National must be doing better in the other western provinces. Also CTV News at 11 dose get a better lead-in. CSI Miami,Law and Order SVU,CSI New York,and ER air at 10:00pm.
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Post by Tim on Mar 3, 2005 0:23:25 GMT -5
BBM InfoSys - Calgary and area / Southern Alberta market
Random nightly sample - 21-25 February 2005
CTV News (LloRobert) = ADR 55,700 @ 3.0 Global National (KevNewman) = ADR 36,100 @ 2.3 CBC The National (PetMansbr) = ADR 27,500 @ 1.9
BBM InfoSys - Edmonton and area / Northern Alberta market
Random nightly sample - 21-25 February 2005
CTV News (LloRobert) = ADR 54,100 @ 3.1 Global National (KevNewman) = ADR 37,300 @ 2.4 CBC The National (PetMansbr) = ADR 22,900 @ 1.7
BBM InfoSys - Saskatoon and area market
Random nightly sample - 21-25 February 2005
CTV News (LloRobert) = ADR 17,600 @ 2.8 Global National (KevNewman) = ADR 10,200 @ 2.3 CBC The National (PetMansbr) = ADR 5,900 @ 1.6
BBM InfoSys - Regina and area market
Random nightly sample - 21-25 February 2005
CTV News (LloRobert) = ADR 15,800 @ 2.8 Global National (KevNewman) = ADR 13,700 @ 2.6 CBC The National (PetMansbr) = ADR 4,500 @ 1.2
BBM InfoSys - Winnipeg and area market
Random nightly sample - 21-25 February 2005
CTV News (LloRobert) = ADR 38,600 @ 2.5 Global National (KevNewman) = ADR 35,800 @ 2.3 CBC The National (PetMansbr) = ADR 20,500 @ 1.4
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Global National does come close in Regina and Winnipeg, but otherwise it does not. Where GN does do well is in the rural parts of western Canada not covered by BBM's city-x and area coverage counts, but still, GN is 2nd to CTV everywhere in Canada excluding the Maritimes, where it beat CTV News for the first time last week by 400 viewers in the Halifax market. This week's trend in the Maritimes suggests that was a fluke, though.
Again, if this is not proof Global may have rigged their numbers, I don't know what is. Not saying they did, but it is certainly suspicious.
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Post by Hmmm on Mar 3, 2005 4:34:05 GMT -5
I don't think those Edmonton figures are right - unless I'm misreading them or I don't understand what ADR is or whatever. I will try to find the exact numbers - but in the meantime...
Since its September 2001 premiere, Global National's numbers have always teetered around 95,000 in Edmonton - even in the days of Canada Tonight, the numbers were like that for the 6:30 PM timeslot. CTV's numbers at 11 PM have always been at 42,000ish. The CBC's The National at 10 PM is slightly below that, at around 38,000. The numbers were even like that as far back as a decade ago, when the former ITV (now Global Edmonton) broadcast a one-hour 10 PM newscast.
The fall 2004 BBM numbers are very similar to the above figures. Now, if I'm not mistaken, those fall numbers are always released in January - in this case, January 10th, 2005.
Stations that subscribe to the BBM are in a "ratings period" right now - and it hasn't ended yet. Which leads me to ask - how *and* why have figures supposedly been released so early? Oh yes, yes: Tim has CTV connections - but that doesn't answer my question at all.
That news release on channelcanada.com doesn't mean Global National has lied about its numbers - and it doesn't mean CTV did either. Global National is a relatively new newscast - it's trying to gain viewers. It's not going to kick itself in the nuts and lie about ratings. Viewers are smarter and word travels fast - especially insanely fast in the media industry. People find out about lies and gossip fast. If you lie, it WILL come back and bite you in the ass.
By the way, clever marketing also plays a role when it comes to boasting about your ratings. Back in the late 90s, ITV (finally) beat CFRN in a 6 PM news race. So CFRN started marketing itself as "Edmonton's number one news hour." ITV News at 6 was only a half-hour long. CFRN's is an hour. The only other hour long newscast at that point was the CBC's, (and some small towns have more people than the CBC does viewers).
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Post by Tim on Mar 3, 2005 20:27:20 GMT -5
Again, we're talking about national news, not local news. You have great arguments, but still, this is not about ITV. ADR is average daily reach.
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Post by NewsDUDE on Mar 3, 2005 21:49:32 GMT -5
I think the ITV reference was merely an example... the rest of it was about national news, right?
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